While much of the cannabis industry races to standardize and scale every aspect of production, craft cannabis producers like ROACH Live Resin Vapes have taken an entirely opposite approach.
Offering a highly curated, ever-changing selection, ROACH goes against the grain and is embracing cultivars for their unique characteristics and offering a truly ephemeral experience. Contained in a patented, coin pocket-sized device, these vapes are like little gems filled with small-batch, rare-strain live resin.
Art Kushkyan, co-founder of ROACH, wanted to create something that showcased the highest-quality cannabis on the market—and help consumers discover…
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