Rony Abovitz, founder of Magic Leap, is starting on a new path after his departure as CEO of the well-funded augmented reality company last year. Abovitz just unveiled his next project, a startup called Sun and Thunder, which aims to build what he calls “synthetic beings.”
Founded late last year, Abovitz says the company’s first project will feature a character named Jako Vega, also known as ‘Yellow Dove’, which will be the center of a number of short film experiments set to release sometime in 2021.
On the face of it, Sun and Thunder feels patently Abovitzian in its near-science fiction ambitions to create digital life. Much like Magic Leap’s AI-driven virtual companion Mica, which was billed as an “educator, agitator, companion, artist and…
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