If you’re dosing cannabis with one of the new sublingual strips on the Canadian market, you’re part of a burgeoning trend that analysts believe is on the cusp of becoming a major consumable format. 

Along with tinctures (aka oil drops), sublingual products saw a massive 3000% growth in Canadian sales between 2020 and 2021 (with the necessary caveat noting these products only entered the market in 2020). While they still only represent a small portion of cannabis sales, the rapid growth points to a new consumer trend.

According to data compiled by Headset, “…it seems that Sublingual strips are driving a significant portion of growth to the Tincture and Sublingual category in Canada, with very few distinct products supplying the majority of…

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